If you own a local asphalt driveway business, you may be looking for ways to expand it. For most locally-owned small businesses, word-of-mouth is key. Outside of providing top-notch services that are sure to keep people coming back, be sure to offer incentives. You can set up a referral program that provides discounts for those who recommend your company. You could also offer things like warranties, guarantees, and competitive pricing, which are sure to draw people into your business.