
The face of political marketing is vastly different than it was even a decade ago. Social media in particular has become a major front for political conversation, a shift which has not gone unnoticed by the political marketing industry. Political marketing jobs that focus solely on social media are now available and have become particularly important to political marketing firms as they seek to engage millenials.
In fact, Facebook now employs six people who work exclusively with political campaigns, one more than they had in 2008. Studies show that 69% of adults have social networking presences, up from 37% in 2008, and a full 20% of social media users Continue reading “Political Marketing in the 21st Century”








